According to the Nashville Business Journal:

Copley Instruments has signed a licensing agreement to make a signature line of Wrangler custom guitars. "So many entertainers wear Wrangler jeans that it was just a perfect fit for us to create these special guitars," says Copley founder Babs Simmons. The Copley Wrangler line will feature six models.

Copley Instruments, based in Nashville, was formed in 2000 by Simmons, Scott Jergensmeyer and John Copley. Wrangler Specialty Apparel is part of VF Corp. (NYSE: VFC), which also owns the Lee, Rustler, Nautica, and Eastpak.